A
I'm over the moon with my grade, an A!! but im only 2 marks away form an A* so id really like to know how do I get the 2 marks.
Friday 20 January 2012
Friday 13 January 2012
Ad's and analysis
This ad for j’adore by Dior has been everywhere lately from TV ads to print ads on magazines such as Vogue etc. The models name is Charlize Thereon and after her break with Dior she’s made it BIG. Charlize is in a low cut embroided corset .she is standing straight but looking down as if shes superior. The ad is located in a busy fashion show becuase the audience are intrested in fashion. and in the trailer shes a very busy model in a hectic situation where she has to get their on time in order to make her appearance at the runway. The costume is a embroided gold dress which she goes down the runway with. The font is quite elegant with serifs which is how the women who buy this perfume may want to be, elegant. The story line shes a model theyre a runway shes late for, when she enters the changing rooms there are historic faces like Marylin Monroe and Audrey Hepburn becuase they are icons of glamour and beauty. This symbolises a more sex/feminine appeal.. she’s accessorizing herself with a gold earring symbolizing that it’s for the wealth so this gives a sort of snob appeal as only the wealthy can afford gold. In the background they’re seems to be a rather large chandelier indicating great wealth and luxury which is what diors products are all about, luxury. This ad is aimed at women of middle class aged between 20 and 50. They probably earn between 30,ooo – 50,000. The women that are between 20-50 sort of half way probably have families and live a high standard life, spend quality time with children but als find the time to go out to classy restaraunts. Charlize theron is shown as a very classy young women who lives a rather fast lane sort of lifestyle, shes always on the go.
The style of the perfume.
the perfume bottle is quite curvey and elegant just like the figure of a women,well any desirable figure,this also makes it look feminine, many designers such as jean paul gautier ad nina richie use curvious bottles.
The music from the ad is from heavy cross- the gossip. its quite a good song to use becuase its called the gosspi incidcating that dior jadore is new in town and is the latest gossip.
using abraham maslow's theory this is aimed at the aspirers, people diving in wealth and searching for status.
goffmans theory also approves this ad is using dismemberment;meaning
"on females, parts of the body such as legs, chest etc are used rather than the fully body, in this case charlize chest and legs.charlize is physically portrayed as a sexual sort of women by the way her face is angled in the print ad shes looking down as if she is supiror which is what every idependent women wants to be without having to take theyre close off., in goffmans thoery this is called, superiority,domination and body language.
The style of the perfume.
the perfume bottle is quite curvey and elegant just like the figure of a women,well any desirable figure,this also makes it look feminine, many designers such as jean paul gautier ad nina richie use curvious bottles.
The music from the ad is from heavy cross- the gossip. its quite a good song to use becuase its called the gosspi incidcating that dior jadore is new in town and is the latest gossip.
using abraham maslow's theory this is aimed at the aspirers, people diving in wealth and searching for status.
goffmans theory also approves this ad is using dismemberment;meaning
"on females, parts of the body such as legs, chest etc are used rather than the fully body, in this case charlize chest and legs.charlize is physically portrayed as a sexual sort of women by the way her face is angled in the print ad shes looking down as if she is supiror which is what every idependent women wants to be without having to take theyre close off., in goffmans thoery this is called, superiority,domination and body language.
Thursday 12 January 2012
Friday 6 January 2012
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